This mess free LA based glitter company was bound to gain a cult following even after they were first featured on season one of HBO’s Euphoria. Not only has their glitter graced the faces of Beyoncé, Chiara Ferragni, the Kardashians, Cardi B, Miranda Kerr, festival headliners, Tik Tok darlings and Netflix stars but has also become a staple in the makeup kits of celebrity MUA’s. With an ever growing company, came less time to give the proper TLC to their social platforms. This was where my skills became a valuable tool for increasing sales, engagement, fostering a community and a way to grow those numbers!

INSTAGRAM: Back in November we began with around 182k. Through showing up consistently, providing a voice for the brand, increasing usage of UGC, and personally answering every DM and responding to every single tagged photo, I’ve created a bigger and better feeling of glitter fanatics finally having a space to share their true love of all things sparkly, along with a brand that rewards creativity! In just under 90 days I will have increased our following to 190k by late January. Scroll down to see how I was also able to significantly decrease our unfollow rate from 2k a month to just around 700.

PINTEREST: This platform was left on the back burner. After i got my hands on it, i was able to clean up our boards, increase our following, and let people be inspired by all the moments you could experience from just one little jar of colorful glitter.

TIK TOK: When I took over, we had 38.8k. After showing up consistently, responding to comments, giving the people what they want and having two videos go viral, including one thats hanging around 2M+ views, I was able to add a couple thousand more followers to our profile along with causing a sell out of all LHLA products within a week of the video going viral, Scroll down to see the stats.

See it in action  @Lemonhead.LA